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Riding for Rhinos in the Karoo Sanbona Wildlife Reserve

I’ll bear the scars for a few weeks – deep gashes in my leg from a stumble as I negotiated one of the many stream crossings on my mountain bike.  But the smile on my face will last far longer.  You see...

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Orphaned Elephants Earn their Keep

Many moons ago I went on an elephant-back excursion at Victoria Falls. My wife and I loved the experience and were very aware of the amazing relationship between the elephants and their handlers.  But...

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How CHANGE is affecting the travel industry

Change is sweeping through the travel industry as the online.social.mobile revolution gives travellers greater control over their holiday planning and provides the travel industry with effective tools...

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What makes a good hotel web site?

I was recently emailed the question “what makes a good hotel web site?” Here then is my list of what I look out for in a web site, plus two excellent examples.    Fast loading, uncluttered, easy...

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8 essential elements of your online travel marketing strategy

Its so tough to keep up with the rising flood of new digital tools, devices, buzzwords and strategies. A bit like that lioness charging into a herd of dashing zebras – all stripes, dust and chaos. In...

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That perfect blog post for travel marketing

It’s been said before, but a well-crafted blog post is “the gift that keeps on giving” – it enjoys an extended online life and delivers an endless stream of readers.  Perhaps great online content is...

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